News Production Unit - Pitch Document

Once we had a finalized Idea we sat down and produced a pitch document to put into context the brand and the project as a whole.

We decided to name ourselves Event Hop as we felt the name fits the brand perfectly for what we are about essentially hoping around the UK to the different events. We then put a 25 word pitch that sums up our project more than the title in its simplest form. After this we added the character profiles explaining bit about them and why they would be perfect for the role. We rounded the document off giving a more detailed overview of the project and what this particular episode would entail.